Most people engaging in digital marketing will already be aware of the importance that keywords play in their search engine optimisation. The idea is that we tailor our content to target short-tail and long-tail keywords since these appear in search queries when

When being a Professional running a business, you have the service you offer (which you love to do) plus you have the business side – the finances, the marketing, selling , book-keeping and so on. There’s a lot of business things that